PrestaShop

Completely Free

PrestaShop is open-source and free software. You only pay for hosting, domain and premium modules you need.

Highly Customizable

Thousands of modules and themes available to adapt the store to any specific business need.

SEO Optimized

Friendly URL structure, automatic meta tags and integrated tools for search engine optimization.

Multi-language and Multi-currency

Native support for multiple languages and currencies, ideal for international stores.

Responsive Design

Modern themes that automatically adapt to mobile devices, tablets and computers.

Scalability

Capable of growing with your business, from small stores to large marketplaces with thousands of products.

Advanced Product Management

Complete product management system with variants, combinations, custom attributes and real-time inventory management.

Multiple Payment Methods

Support for more than 250 payment methods including credit cards, PayPal, bank transfers and mobile payments.

Customer Management

Integrated CRM with customer management, customer groups, purchase history and loyalty programs.

Marketing and Promotions

Integrated marketing tools: coupons, discounts, gifts, affiliate programs and email marketing.

Analytics and Reports

Control panel with detailed statistics, sales reports, product analysis and performance metrics.

Multi-store

Manage multiple stores from a single administration panel, ideal for chains and franchises.

PrestaShop Checkout

Optimized and customizable checkout process that reduces cart abandonment and improves conversion.

PrestaShop Analytics

Detailed analysis of customer behavior, product performance and sales metrics.

PrestaShop Marketing

Automated marketing tools, email marketing and promotional campaign management.

PrestaShop SEO

Automatic search engine optimization with meta tags, sitemaps and friendly URLs.

PrestaShop Mobile

Native mobile application to manage your store from any mobile device.

PrestaShop Connect

Integration with popular marketplaces like Amazon, eBay and other sales channels.

🔒 Security

• • Keep PrestaShop updated
• • Use SSL certificates
• • Configure backups
• • Implement 2FA authentication
• • Use security modules

⚡ Performance

• • Optimize product images
• • Use cache and CDN
• • Minimize unnecessary modules
• • Optimize database
• • Use specialized hosting

📱 User Experience

• • Responsive design
• • Simplified checkout process
• • Clear product information
• • Multiple payment options
• • Accessible customer support

🔍 SEO and Marketing

• • Friendly URLs
• • Optimized meta descriptions
• • Quality content
• • Email marketing strategies
• • Conversion analysis

Fashion and Clothing Stores

Size, color, season and collection management with specific tools for the fashion sector.

Electronics Stores

Management of technical specifications, warranties, accessories and related products.

Food Stores

Management of expiration dates, ingredients, allergens and fresh products.

Marketplaces

Multi-vendor platforms with commission management, reputation and multiple stores.

B2B Stores

Business-to-business commerce with volume pricing, customer discounts and corporate account management.

Service Stores

Sale of digital services, subscriptions and intangible products with license management.

Is PrestaShop really free?

Yes, PrestaShop is completely free. You only pay for hosting, domain and premium modules you need. The base software is open-source and without license costs.

Is PrestaShop secure for transactions?

Yes, PrestaShop complies with PCI DSS security standards and offers multiple layers of security. It is used by thousands of stores to process payments securely.

How long does it take to set up a PrestaShop store?

For basic setup: 1-2 days. For custom store: 1-2 weeks. For complex store: 1-2 months depending on functionalities.

Is PrestaShop better than WooCommerce?

It depends on the project. PrestaShop is more specialized in e-commerce, while WooCommerce is more flexible. PrestaShop is ideal for complex stores, WooCommerce for simpler projects.

What hosting do I need for PrestaShop?

Quality shared hosting is sufficient for small stores. For medium and large stores, VPS or dedicated hosting with PHP and MySQL optimization is recommended.

Can I migrate from another platform?

Yes, there are tools and professional services that can migrate products, customers and orders from other platforms like WooCommerce, Shopify or Magento to PrestaShop.